7 best Kommo alternatives for small businesses in 2026
Compare seven Kommo alternatives for WhatsApp sales, AI replies and chat CRM, with October 2026 pricing and the best fit for each.
If you want an AI agent that answers your WhatsApp and Instagram chats, qualifies each lead and follows up when people go quiet, without paying per seat, start with Visito. Starter is $49 a month for up to 5 users, with the agent and a built-in CRM included. On Kommo, AI agents start on the Advanced plan at $35 per user a month, billed six months at a time.
If several teams answer thousands of chats across many channels, respond.io is the stronger fit. If you sell in Mexico and want a simple chat pipeline with support in Spanish, look at Leadsales. And if your team lives in a kanban board and likes building its own automations, Kommo may still be the right tool for you.
Which Kommo alternative should you pick?
| Tool | Best for | Starting price |
|---|---|---|
| Visito | Small businesses that want AI to reply, qualify and follow up | Free plan; Starter $49/month for 5 users |
| respond.io | Larger teams handling high volume across many channels | $79/month billed annually |
| Leadsales | Mexican SMBs that want a simple chat pipeline | $97/month for 3 users |
What is Kommo, and why do teams look for an alternative?
Kommo, formerly amoCRM, is a sales CRM built around chat. Every conversation from WhatsApp, Instagram, Messenger, TikTok or Telegram becomes a lead card in a pipeline, and you move it across stages as the deal progresses. Salesbot, its no-code builder, automates replies and follow-ups, and newer plans add AI agents.
Teams that like it usually have a sales process with clear stages and someone willing to build the automations. Teams that leave tend to mention the same few things:
- Per-user pricing. Base is $25, Advanced $35 and Pro $45 per user a month. A five-person team on Advanced pays $175 a month.
- No monthly billing. The shortest term is six months, so that same team pays $1,050 up front.
- AI agents start on Advanced. Base includes AI credits but no AI agents. Advanced allows up to three.
- Setup time. Salesbot is powerful, but someone has to design and maintain the flows.
- Channel limits on Base. You get one WhatsApp number and one Instagram account, plus one more channel for each extra user.
Why should you listen to us?
Visito builds AI agents that small businesses in more than 20 countries use to reply to customers and sell on WhatsApp and other messaging apps. Our customers are hotels, restaurants, spas and almost any other local business that lives in its inbox, so we see every day where chat tools help a small team and where they slow it down.
We also publish this guide and rank Visito first, so read it with that in mind. We put Visito first for one kind of buyer: a small business that wants an AI agent and a CRM together without paying per seat. If you need a deep, rules-based pipeline or a full marketing suite, other tools on this list fit better, and we say which.
Departamento Studio Bar in Mexico City lets Visito handle more than 80% of its reservation requests on WhatsApp and Instagram, so the team can spend its time on events and guests.
How did we compare Kommo alternatives?
We went through each vendor's pricing and product pages in October 2026 and checked the same things for every tool:
- Cost for a small team. The monthly price for 3 to 5 people on the plan that includes AI replies.
- Channels. WhatsApp through the official API, Instagram, Messenger and website chat in one inbox.
- AI agent. Whether it answers from your own information, qualifies leads and follows up by itself, and whether it costs extra.
- CRM. Pipeline or lead stages, contact fields and team assignment.
- Billing terms. Monthly billing, minimum contracts and add-ons.
- Setup. Whether a small team can go live without a consultant, and whether support works in Spanish.
How do the Kommo alternatives compare?
Prices are in USD before taxes, as listed in October 2026. Meta's WhatsApp message fees are extra on every tool and depend on the message type and your customer's country.
| Tool | Best for | Pricing | Channels | Integrations | Setup | Good to know |
|---|---|---|---|---|---|---|
| Visito | Small businesses that want AI to reply, qualify and follow up | Free plan; Starter $49/month for 5 users; Pro $399/month | WhatsApp, Instagram, Messenger, website chat | Google Sheets, Glofox and booking systems; Shopify, Stripe and other API connections depend on plan and setup | Self-serve; agent trained on your website and files | AI agent and CRM on every paid plan; campaigns and payments on Pro |
| respond.io | Larger teams across many channels | $79, $159 or $279/month billed annually | WhatsApp, Instagram, Messenger, TikTok, email and more | Advanced integrations on the Advanced plan | 7-day trial; routing rules need planning | AI agents start on Growth; price grows with monthly active contacts |
| Leadsales | Mexican SMBs that want a simple chat pipeline | $97, $133 or $247/month | WhatsApp, Instagram, Messenger | Not covered in this review | Simple kanban setup; support in Spanish | Official WhatsApp API from Profesional; Lead Agent from $87/month after the first month |
| Wati | WhatsApp-first teams running broadcasts | Regional pricing; confirm the total in your currency | WhatsApp, Instagram, Messenger, website widget | Shopify add-on at $4.99/month | 7-day trial, no setup fee | Growth is capped at 3 users; template fees extra |
| Callbell | Small teams sharing one WhatsApp number | $15 or $20/user/month | WhatsApp, Messenger, Instagram, Telegram, TikTok | API and integrations on Plus | 7-day trial, no card | WhatsApp from $22/month in credits; bot builder is an add-on |
| Clientify | Spanish-speaking teams that want CRM plus email marketing | $39/month billed annually or $65 monthly, 1 user | WhatsApp API, Messenger, Instagram, live chat, email | Large integration catalog | 7-day trial; more settings to learn | AI app free until October 31, 2026 |
| HubSpot | Teams already running on HubSpot | Professional or Enterprise; total depends on configuration | Email, live chat, Messenger, WhatsApp on eligible hubs | Huge app marketplace | Longer setup; onboarding often required | WhatsApp needs Marketing Hub or Service Hub Professional or higher |
| Kommo (for reference) | Teams that work leads in a chat pipeline | $25, $35 or $45/user/month, 6-month minimum | WhatsApp, Instagram, Messenger, TikTok, Telegram | Marketplace and partner network | 14-day trial; Salesbot flows take time | AI agents start on Advanced |
1. Visito: best for small businesses that want AI to reply, qualify and follow up
Visito builds AI agents that answer customers on WhatsApp, Instagram, Messenger and your website chat. You train the agent on your website, PDFs and documents. It answers questions, asks the qualifying questions your team would ask, follows up when someone stops replying and hands the chat to a person when it should.
The CRM is part of the same product. You set your pipeline stages and the agent moves each lead along as the conversation goes. Coming from Kommo, you keep a pipeline view, but the agent does the first round of replies and the follow-ups instead of a Salesbot flow you have to build, and you don't pay per user.
Key features
- AI agent that replies 24/7 in more than 100 languages, including Spanish and English
- Automatic follow-ups when a lead goes quiet
- AI CRM that moves leads through your pipeline stages
- One inbox for WhatsApp, Instagram, Messenger and website chat
- Native integrations with Google Sheets, Glofox and booking systems, plus API connections to tools such as Shopify and Stripe, depending on plan and setup
Pricing
The free plan covers website chat with 100 credits a month. Starter costs $49 a month for 1,000 credits and adds WhatsApp, Instagram, Messenger, 5 users and automatic follow-ups. Pro starts at $399 a month and adds WhatsApp campaigns, payments and API access. Both paid plans have a 7-day free trial and bill monthly.
Pros
- AI agent and CRM on the entry paid plan, with no per-user fee
- Monthly billing, no six-month term
- You can build and test an agent before talking to sales
Cons
- Less pipeline customization than Kommo, and no visual flow builder like Salesbot
- No email channel yet
- WhatsApp campaigns and payments need Pro
Best suited for: small businesses that get more messages than they can answer quickly, such as clinics, restaurants, gyms, real estate agencies and online stores.
2. respond.io: best for larger teams across many channels
respond.io is a messaging platform with a built-in CRM for companies that handle thousands of conversations a month. It brings WhatsApp, Instagram, Messenger, TikTok, email and more into one inbox, and workflows route each chat to the right team.
It's priced per workspace with an allowance of monthly active contacts, not per user, which helps bigger teams. AI agents start on Growth. For a team of two or three answering everything, it's often more routing and workflow than a small team needs.
Key features
- Omnichannel inbox with routing rules
- Visual workflow builder
- AI agents on Growth and above
- Contact management and lifecycle stages
Pricing
Billed annually, Starter is $79 a month with 5 users, Growth is $159 with 10 users and Advanced is $279. Billed monthly, they cost $99, $199 and $349. Growth charges $12 per extra 100 monthly active contacts. There's a 7-day free trial with no card needed.
Pros
- Handles high volume across many channels
- Strong routing for bigger teams
- Published monthly and annual prices
Cons
- No AI agents on Starter
- The total moves with your contact volume
- More setup than most small teams need
Best suited for: companies with several teams answering hundreds of chats a day.
3. Leadsales: best for Mexican SMBs that want a simple chat pipeline
Leadsales is a Mexican CRM for teams that sell through WhatsApp, Instagram and Messenger. Like Kommo, every chat sits in a kanban column, but the setup is simpler and support is in Spanish. It's a common pick for small sales teams in Mexico that find Kommo too heavy.
The trade-off is price. The entry plan doesn't include the official WhatsApp API, and the Lead Agent AI is billed on top after the first month. We compared it in more depth in our guide to Leadsales alternatives.
Key features
- Kanban pipeline for chat leads
- WhatsApp, Instagram and Messenger in one inbox
- Lead Agent AI on Profesional and Avanzado
- Support in Spanish
Pricing
Billed monthly, Básico is $97 a month for 3 users, Profesional is $133 for 4 users and Avanzado is $247 for 5 users. The official WhatsApp API starts on Profesional. Lead Agent is free for the first month, then starts at $87 a month. Paying for longer terms lowers the monthly price.
Pros
- Simple to learn
- Built for Mexican sales teams
- Monthly billing available
Cons
- No official WhatsApp API on Básico
- AI agent costs extra
- Fewer automations than Kommo
Best suited for: small sales teams in Mexico that want a lighter chat CRM than Kommo.
4. Wati: best for WhatsApp-first teams running broadcasts
Wati is a WhatsApp Business API platform for small businesses. You get a shared inbox, a no-code chatbot builder, broadcast campaigns and click-to-WhatsApp ad tracking, plus Instagram, Messenger and a website widget.
If what you mainly do in Kommo is send promotions and reminders, Wati is built for WhatsApp marketing and team conversations. Its pricing page lists AI agents on every plan, with more agents on higher tiers. Template messages are billed on top.
Key features
- Broadcasts and campaign tools
- No-code chatbot builder
- AI agents on every plan
- Shared team inbox
Pricing
Wati's pricing page didn't show USD plan prices when we checked in October 2026, so ask for a quote in your currency. Growth includes 3 users and 500 monthly active contacts, Pro 5 users and 1,000, and Business 10 users and 2,500. Annual billing saves up to about 25%. There's a 7-day free trial.
Pros
- Strong broadcast and campaign tools
- Quick to get the official WhatsApp API running
- AI agent from the first plan
Cons
- Prices vary by region
- Growth is capped at 3 users
- Template message fees come on top
Best suited for: businesses that run regular WhatsApp campaigns and need an inbox for the replies.
5. Callbell: best for small teams sharing one WhatsApp number
Callbell is a shared inbox for WhatsApp, Messenger, Instagram, Telegram and TikTok. It's built for small sales and support teams that want everyone working from one number, and it has a mobile app for replying on the go.
The price per user is low, but channels are priced separately. WhatsApp starts at $22 a month in message credits, and the advanced bot builder is a paid module. The standard plans don't list a built-in AI agent.
Key features
- Shared inbox for several channels
- Team assignment and internal notes
- Mobile app
- Official WhatsApp Business partner
Pricing
Multiagent Chat costs $15 per user a month and Multiagent Chat Plus costs $20. WhatsApp starts at $22 a month in consumable credits, Instagram Direct is $22 a month on the base plan, and the advanced bot builder is about $66 a month. There's a 7-day trial with no card needed.
Pros
- Low price per user
- Simple to learn
- Free trial with no card
Cons
- Channels and bots cost extra
- No built-in AI agent on the standard plans
- Basic CRM features
Best suited for: teams of 2 to 5 people who answer chats themselves and want a cheaper shared inbox.
6. Clientify: best for Spanish-speaking teams that want CRM plus email marketing
Clientify is a Spanish CRM for small and midsize businesses. It combines sales pipelines, email campaigns, forms, landing pages, quotes and e-signature with an official WhatsApp integration, and its support is in Spanish.
If you use Kommo for sales but run email marketing somewhere else, Clientify puts both in one place. The base plan includes WhatsApp campaigns, automated flows and an AI chatbot for WhatsApp, and the inbox covers five channels.
Key features
- Sales pipelines and quotes
- Email marketing, forms and landing pages
- WhatsApp campaigns and an AI chatbot
- Support in Spanish
Pricing
$39 a month billed annually or $65 billed monthly, for 1 user and 1,000 marketing contacts. Extra inbox channels cost $7 a month. The AI app is free until October 31, 2026, and the page doesn't list its price after that. There's a 7-day free trial with no card needed.
Pros
- CRM and marketing in one tool
- WhatsApp campaigns on the base plan
- Support in Spanish
Cons
- More to learn than a chat-first tool
- AI pricing after October 2026 isn't published
- The price grows with users and contacts
Best suited for: businesses in Spain and Latin America that run email and WhatsApp marketing and want one CRM.
7. HubSpot: best for teams already running on HubSpot
HubSpot is a full CRM platform for marketing, sales and service. WhatsApp lives in its conversations inbox and can be used inside workflows, with the full contact history next to every chat. Breeze, its AI, can answer customers on eligible plans using HubSpot Credits.
It makes sense when your company already runs on HubSpot and WhatsApp is one more channel. For a small team that mainly sells in chat, it's a lot of software, and native WhatsApp isn't on the free or Starter plans. We cover it alongside Kommo in our comparison of WhatsApp CRMs for small businesses.
Key features
- WhatsApp in the shared conversations inbox
- WhatsApp messages inside workflows
- Full contact history next to every chat
- Marketing, sales and service tools in one CRM
Pricing
Native WhatsApp requires Marketing Hub or Service Hub Professional or Enterprise. The total depends on the hub, seats, marketing contacts, onboarding and AI credits, so get a quote for your setup.
Pros
- Everything in one CRM
- Strong reporting and automation
- Huge app marketplace
Cons
- WhatsApp isn't on the free or Starter plans
- Expensive for a small chat-first team
- AI customer-agent usage needs HubSpot Credits
Best suited for: companies already paying for HubSpot Professional that want WhatsApp in the same CRM.
How do you choose the right Kommo alternative?
Start with the job you want the software to do:
- You want AI to handle the first reply and the follow-up. Visito includes the agent and CRM on Starter. Kommo and respond.io have AI agents on higher plans.
- Several teams answer hundreds of chats a day. respond.io.
- You sell in Mexico and want a simple pipeline. Leadsales.
- You mostly send promotions. Wati.
- You answer chats yourselves and want a cheap inbox. Callbell.
- You want CRM and email marketing together. Clientify, or HubSpot if you already use it.
Then compare the real monthly cost for your team, not the entry price. Count your users, pick the plan that includes AI replies, check whether you can pay monthly, and add Meta's WhatsApp fees.
What else do people ask about Kommo alternatives?
Is Kommo free?
No. Kommo has a 14-day free trial with no card needed. After that, the cheapest plan is Base at $25 per user a month, billed six months at a time.
How much does Kommo cost per month for a small team?
A three-person team pays $75 a month on Base, $105 on Advanced or $135 on Pro, billed in six-month terms. AI agents start on Advanced. Prices as listed in October 2026.
What is the cheapest Kommo alternative with an AI agent?
Visito Starter costs $49 a month for up to 5 users and includes the AI agent and CRM. Wati also lists AI agents on every plan, but confirm its price in your currency.
Can I move my contacts and chat history from Kommo?
Contacts usually move with a CSV export and import. Chat history is harder; ask the new vendor what it can bring over before you switch.
Can I keep my WhatsApp number when I switch from Kommo?
Usually yes. Disconnect the number from Kommo's WhatsApp Business API connection first, then connect it to the new provider. Ask both vendors about the steps so you don't lose the number's verified status.
Do I need a full CRM, or is an AI agent with a built-in CRM enough?
If your sales process has many stages, custom fields and several people working each deal, a full CRM like Kommo or HubSpot makes sense. If most of your work is answering chats, qualifying leads and following up, an AI agent with a built-in CRM like Visito covers it with less setup.
How can you test Visito with your own messages?
The quickest way to compare these tools is to send your real customer questions through them. Build a Visito agent from your website in a few minutes, connect WhatsApp and see how it answers the questions your team gets every day.
